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The Marine Stewardship Council (MSC) comes out on top in a new report commissioned by WWF that reveals poor performance among other assessed seafood ecolabelling schemes and calls for improvements across the board to strengthen their effectiveness.
Accenture's non-profit practice, Accenture Development Partnerships (ADP) compared and ranked seven fishery certification schemes that use ecolabels on seafood products against a set of WWF criteria that focus on the schemes' effectiveness in addressing the health of fisheries and oceans.
The MSC is ranked the highest in the ADP report, Assessment of On-Pack, Wild-Capture Seafood Sustainability Certification Programmes and Seafood Ecolabels, with a score of just over 95 percent compliance to the assessment's criteria requirements.
Seafood ecolabels under the spotlight in new WWF report
Seeded on Tue Jan 19, 2010 6:44 AM EST
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